Development and implementation of business and marketing plans
If you are planning a £200K per-annum business, then for every week you fall behind on your plans you could be losing £4K of business, which is probably going to your competitors.
We provide a service to develop and implement plans based on your business and marketing objectives - highlighting the critical actions and where progress is needed.
If you need help in writing a business or marketing plan, then do
call.
Commissioning a good website
Do you know who is not visiting your website?
Your target market may include people who have visual, motor or cognitive disabilities. They will experience problems in visiting a poor website.
We have a professional interest in guiding business leaders to publish clear on-line communications to everyone in their target market.
We provide an independent service to help you write your requirements for a high quality website using guidance from British Standard PAS 78.
Then we work with you to ensure the website you bought complies
with your requirements.
We wish you every success in growing you business, getting your message across and reaching profits more quickly.
If you are ready to learn more about how we can help you, then do call or send an email.
John Cornish, MBA, FCIM, Chartered
Marketer
Cornish Business Resources Ltd
Tel: 01202 884690
Mob:
07799 516 735
Email:
john@cornishbr.co.uk
PS: Your comments on this website are welcome and will be acknowledged.
Thanks.
John
20th November 2007
CBR Ltd to MPI Ltd
Micro
Planning International Ltd is now back in the UK.
Read about the exciting
developments
here.
Over
the next few days we will make changes to our website to clarify this new
direction. To learn more visit www.microplanning.co.uk
7th November 2007
John Cornish to talk on "Project
Creep" on Thursday 8th November.
John will argue the point that
having a good methodology is not enough to prevent "creep" from occurring. And,
he is willing to share a few secrets with a very practical application. The
presentation will be at the Hall and Woodhouse Brewery, in Blandford, Dorset
from 07:30 onwards.
If you would like a copy of his presentation after the
event then give him a ring on +44 (0)1202 884 690.
Salesman need PM skills
and tools
26th June 2007
With Buyers making greater use of the Internet to buy on-line, is
a career in sales doomed?
Not one bit.
In the world of B2B sales people are most valued when selling a "solution" to a client's problem.
Often a "solution" will become a project and sales people will need project management skills to bring all stakeholders together to ensure each project is delivered on time, to spec and within budget.
Alan Sugar whilst dishing out tasks to his Apprentices recognises that selling is a "project" and his program on The BBC shows that a sales person with project management skills taking ownership and responsibility win every time.
"Field Operations", often found in the larger, or multi-national organisations might comprise Sales, Marketing, Service, Engineering, and Applications people. To manage these valuable resources efficiently the Field Ops. Team need project management tools that work with other tools for CRM, Sales Tracking, Sales Force Automation, etc.
Not every one is schooled in Project Management and would be mystified if you mentioned Project Evaluation and Review Techniques (PERT).
So, keep it simple, select a planning package that offers a good visualisation of the project, where everyone can see milestones, logical dependencies and the critical path that leads to satisfied customers and early bonus payments.
Project
Management
11th June 2007
CBR now partnering with Micro Planning
International to sell project planning software in the UK.
In reviewing your most recent project
- How involved were the key people in forming the project plan?
- How confident were you that all tasks were identified?
- How sure were you that you were always working on the most critical tasks?
- How confident were you that your team had identified all the risks?
- Were you sometimes tempted to sacrifice quality to complete on time?
- How confident were you that the project would finish on time?
- How sure were you that the project would complete within its budget?
- How sure were you that you had the right people working on the project?
If you are expanding your business, re-locating or developing new products, you well benefit from talking with the people that can help make your next project complete, on time, to specification and within budget.
Call John Cornish on 01202 884690 for more information.
Developing Effective Marketing Teams Through
Training
London 16 March 2007
The Chartered Institute of Marketing
has produced a new booklet, - a practical guide for marketing managers for
effective individual and team development, to give marketing managers insight
into how they can develop individuals and teams effectively.
If you
would like to receive a copy of the new booklet, please contact the Client
Services team at the CIM on 01628 427200. Or, call John Cornish on 01202
863129.
19 March 2007
Smaller companies taking marketing more
seriously
London 1 March 2007
SMEs that had previously done little
marketing are getting more serious about its importance to their organisation.
Research conducted by The Chartered
Institute of Marketing revealed that workshops covering the fundamentals of
marketing and marketing communications are now the most popular.
If you
wish to find out more then please call CBR on Tel: 01202 884 690.
03 March
2007
The Prince's Trust
To learn more of excellent work of The Princes Trust visit their website at
www.princes-trust.org.uk
If you have an interest in supporting The Princes Trust then please call their office.
The
CIM
To learn more of The Chartered Institute of Marketing visit their
website at www.cim.co.uk.